Designed for a male and female demographic of college age American Eagle Outfitters Inc. (American Eagle) is a retailer of casual clothing and accessories. Started in 1997 the brand has expanded to a healthy product range of jeans, shirts, outerwear, swimwear and many other separates. Given its target demographic these items are available at cheap and affordable prices without sacrificing quality.
This simple approach extends to the hundreds of stores which use basic designs, layouts and fittings. Approximately 80% of these stores are located in the US with the remainder being heavily concentrated in Canada, Mexico, Japan and Israel with only a small number in Africa and Europe.
With the success of the core American Eagle brand a number of other brands underneath the main entity have been established including Aeria a retailer for lingerie and two failed ventures into the older demographic (Martin & Osa) and a children’s line (77kids). American Eagles purchased Tailgate a clothing line based on college logos and local landmarks in late 2015,
Product Range & Estimated Pricing:
- Tops Women ($30 – $55)
- Bottoms Women ($30 – $60)
- Dresses Women ($35 – $65)
- Swimwear Women ($20 – $45)
- Shoes Women ($15 – $160)
- Accessories Women ($10 – $80)
- Beauty Women ($10 – $40)
- Jeans Women ($40 – $60)
- Tops Men ($20 – $60)
- Bottoms Men ($40 – $75)
- Underwear Men ($10 – $25)
- Shoes Men ($20 – $250)
- Accessories Men ($10 – $230)
- Grooming Men ($10 – $70)
- Jeans Men ($45 – $75)
- Swimwear ($40 – $70)
Shipping & Returns:
- Ships worldwide, free shipping to most locations for orders over $100 USD.
- Free returns to store or paid returns for international (shipping fee only).
- Credit Card (Visa, MasterCard, American Express & Discover).
- Gift Cards (AOE, Tailgate or Aerie).
- Strong AERewards program with great spend to discount ratio amongst other deals and offers.
- AEO Credit Card which automatically links with AERewards.
- Reserve, try & buy system across US and Canada stores.
Links & Social Media:
- American Eagle Official Website
- American Eagle Facebook
- American Eagle Twitter
- American Eagle Instagram